Yesterday I attended the Orange County Venture Capital event in Newport Beach where Guy Kawasaki was the keynote speaker.  Guy shared with us his Best Practices for Twitter.  I have a Twitter account, and tweet every now then, but I never really understood the power of Twitter.  For me, I couldn’t understand how or why anyone would have the time to sit in front of their computer and read tweets all day.  Not that I’m an expert now, but I do have a better understanding of Twitter and will be tweeting much more while using Guy’s Best Practices.  

Guy Kawasaki’s Best Practices:

1.    Always link to something interesting.  Link to something of interest that will peak the interest of others, create more followers and drive traffic. 

2.    The goal is to be re-tweeted.  You want others re-tweeting your tweets.

3.    Inform not Me form.  What Guy meant by this is that don’t tweet useless tweet’s about yourself like “my cat just rolled over”.  Tweet useful information that will “inform” followers.

4.    It’s okay to repeat tweets.  Guy repeats tweets every 8 hours.  It’s like the news; CNN & Fox will repeat the same news clip throughout the day to reach viewers/followers.

5.    Ignore those that complain you tweet too much. 

6.    This is my favorite and a direct quote from Guy “If you’re not pissing someone off on Twitter you’re not using it right”.

Now that you have Guy’s Best Practices go out and tweet someone off. 

To your twittering success!

Mike

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